The Trade Desk Focused Q&A

December 14, 2022 | 1:30 PM EST

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Discussion Topics

• Programmatic spend budgets/velocity
• Share shift among DSPs - focused on TTD vs Google DV360 vs others
• TTD OpenPath
• UID 2.0 adoption – their alternative ID solution to help stabilize the ecosystem with data deprecation

Industry Participants

Claire Russell

Head of Media,
Fitzgerald & CO

John Donahue

Chief Executive Officer,
Up and to the Right

Erin Yasgar

Practice Lead: Global Marketer and Agency Strategy,
Prohaska Consulting

Cheryl Ng

VP, Programmatic & Media Technologies,
WebMD

Jason Shugars

Sr. Director, Global Partnerships,
Blueshift

Amit Shetty

VP of Product,
Pixalate

Georgi Georgiev

SVP Data VP, Programmatic & Media Technologies,
NCSolutions

Paul Li

Director, Programmatic Media,
Klick

Larry Shender

Senior Director Of Programmatic & Audience Solution,
Penske Media Corporation

Valerie Roman

Account Manager,
Adswerve

Jim Caruso

Co-Founder & President,
Apollo Program

Daniel Darling

VP, Programmatic,
Liquid Arcade

Dan Bartos

Director of Programmatic,
OMG23

Scott Messer

Principal,
Messer Media

Lisa Flosznik

Marketing Director,
Bill.com

Kosta Skoulikaris

Group Director,
Omnicom Media Group

Ken Zachmann

Founder / CEO,
Integrated AdTech

Lior Charka

VP, Products,
Outbrain