Leveraging AI to Maximize Your Sales on Amazon

VIP Dinner - New York City, NY

Mar 13, 2024 6:00 PM8:30 PM EST

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Here's what we talked about

  • How to use AI to improve advertising performance on Amazon
  • How Amazon Marketing Cloud is redefining retail media and how to take advantage of the benefits
  • How to leverage AI to automate campaign creation and management
  • How to use AI to lock ad placement on Amazon

Event Partners

Xnurta

Xnurta is an AI based Amazon advertising software providing automated recommendations, flexible bid management, insights on competitors, unparalleled data analysis tools to help sells sustainably grow on the platform.

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Guest Speakers

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Kashif Zafar LinkedIn

CEO at Xunrta

With over 25 years of extensive experience in executive leadership and a proven track record in driving business growth, strategic initiatives, and delivering exceptional customer care, Kashif’s distinguished career includes pivotal roles at Media Monks, Orca Pacific, Content26, New Alchemy, and Dextrys, where he demonstrated a remarkable ability to lead global teams, drive revenue growth, and navigate diverse industries such as E-commerce, Digital Marketing, Retail, and Blockchain Services. A visionary strategist with a focus on Amazon Marketing Services, E-commerce, and team building, Kashif has consistently delivered results while nurturing high-performing teams to achieve unparalleled success.

Joon Choi LinkedIn

SVP of Sales at Xnurta

Joon Choi is a Senior Vice President at Xnurta, an award-winning AI-driven platform that optimizes retail media spend. He spearheads the company’s global growth initiatives. With a proven track record in leadership, Joon has successfully led cross-functional teams to drive substantial revenue growth and capture market share in highly competitive markets. He is a former Amazonian and was on the advertising team when sponsored ads launched. Passionate about emerging technologies like AMC, Joon is dedicated to exploring how these innovations will transform the retail media landscape for advertisers.

Event Moderator

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Kashif Zafar LinkedIn

CEO at Xunrta

With over 25 years of extensive experience in executive leadership and a proven track record in driving business growth, strategic initiatives, and delivering exceptional customer care, Kashif’s distinguished career includes pivotal roles at Media Monks, Orca Pacific, Content26, New Alchemy, and Dextrys, where he demonstrated a remarkable ability to lead global teams, drive revenue growth, and navigate diverse industries such as E-commerce, Digital Marketing, Retail, and Blockchain Services. A visionary strategist with a focus on Amazon Marketing Services, E-commerce, and team building, Kashif has consistently delivered results while nurturing high-performing teams to achieve unparalleled success.

Joon Choi LinkedIn

SVP of Sales at Xnurta

Joon Choi is a Senior Vice President at Xnurta, an award-winning AI-driven platform that optimizes retail media spend. He spearheads the company’s global growth initiatives. With a proven track record in leadership, Joon has successfully led cross-functional teams to drive substantial revenue growth and capture market share in highly competitive markets. He is a former Amazonian and was on the advertising team when sponsored ads launched. Passionate about emerging technologies like AMC, Joon is dedicated to exploring how these innovations will transform the retail media landscape for advertisers.

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What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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