How to Dominate Your Category on Walmart Marketplace

Mar 18, 2026 1:30 PM - 2:30 PM EDT

Here's what we talked about

Optimize your content to improve product ranking on Walmart’s search and increase visibility.
Apply strategies to maintain consistent sales growth, even beyond peak seasons.
Utilize Walmart Connect advertising solutions to maintain strong rankings and improve overall ad performance.
Boost visibility by driving external traffic and partnering with influencers to expand your reach.
Track competitor performance, optimize your share of voice, and adapt strategies to remain competitive.

Event Partners

SellCord

SellCord is a full-service agency that provides assistance on everything from onboarding and PPC to full-service account management.

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Guest Speaker

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

David Milstein LinkedIn

Co-Founder, Chief Operating Officer at Sellcord

Event Moderator

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

David Milstein LinkedIn

Co-Founder, Chief Operating Officer at Sellcord

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What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

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