From Siloed Insights to Shared Action: How to Master Unifying the Consumer Voice
Jun 12, 2025 1:30 PM - 2:30 PM EDT
Tired of chasing fragmented signals from reviews, care tickets, and social chatter? It’s time to stop acting on half the story. Join Yogi’s Chief Product Officer—formerly of Amazon and McKinsey—as she unveils a smarter, AI-powered approach to unifying consumer feedback across every channel. You’ll discover how today’s leading brands are transforming scattered insights into a single, trusted source of truth—fueling faster decisions, stronger alignment, and real consumer-led growth.
BWG Connect & Yogi invite you to participate in an interactive discussion with your peers.
As always, there will be no sales pitches and there is no cost to join.
Yogi is a product sentiment platform that enables brands to gain deeper visibility into customer feedback and voice-of-customer. We are the only tool that uses proprietary AI & NLP technology with reviews & ratings as the main data source. This enables faster and more granular analyses to uncover issues, opportunities, and trends. Brands like Tylenol, Colgate, and Nestlé use Yogi to increase conversion rates on PDPs, prioritize product improvements, and find opportunities for innovation.
Connect with Yogi
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Chief Product Officer at Yogi
Dr. Heike Schirmer is a seasoned product leader with 15+ years at Amazon, Graphiq, and McKinsey, known for building AI-powered solutions at scale—including leading Alexa’s Knowledge Graph. Today, she’s spearheading the Unified Voice of Customer (UVOC) initiative at Yogi, helping consumer brands connect fragmented feedback into one powerful source of truth. Heike brings a rare combination of technical depth and product vision to the conversation, and she currently partners with leading brands ranging from Unilever to Nestlé to Microsoft to turn their consumer insights into strategic action.
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Chief Product Officer at Yogi
Dr. Heike Schirmer is a seasoned product leader with 15+ years at Amazon, Graphiq, and McKinsey, known for building AI-powered solutions at scale—including leading Alexa’s Knowledge Graph. Today, she’s spearheading the Unified Voice of Customer (UVOC) initiative at Yogi, helping consumer brands connect fragmented feedback into one powerful source of truth. Heike brings a rare combination of technical depth and product vision to the conversation, and she currently partners with leading brands ranging from Unilever to Nestlé to Microsoft to turn their consumer insights into strategic action.
Co-Founder & Managing Director at BWG Connect
BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution.
Co-Founder & Managing Director Aaron Conant runs the group & connects with dozens of brand executives every week, always for free.
