From Prime Day to Peak Season: Unlock Q4 Wins with Data-Driven Strategy
Aug 21, 2025 1:30 PM - 2:30 PM EDT
Blue Wheel is an omni-channel marketing and operational partner delivering excellence in digital commerce -- from click to ship. As a new breed of omni-channel agency, Blue Wheel supports brands from marketplace management to performance advertising, and creative services. With over $1B in revenue managed for our clients, we help brands from click to ship, scaling brand sales across D2C, Amazon, Walmart, eBay, and retail.
Connect with Blue WheelDirector of Marketplace Advertising at Blue Wheel
Whitney started her digital career managing Facebook and Google advertising campaigns before migrating to Amazon in 2017. Over the last several years she has expanded her commerce knowledge to additional retailers such as Walmart, Target and Instacart. Understanding the total media and business strategy, she believes is crucial to achieving success for clients. Throughout her career, she has led a team spanning multiple platforms and tactics and supported the development and implementation of several omni-channel digital media plans. Her expertise in cross channel strategy and client services enabled her to develop strong client relationships, develop creative, customized strategies and support the growth of her clients' business.
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Enterprise Account Manager at Blue Wheel
Jake Smith is the Enterprise Account Manager at Blue Wheel with over 7 years of experience in digital media across omni-channel marketplaces. His focus is on implementing innovative marketing strategies to drive impactful brand growth. As a results-driven marketing professional, Jake has collaborated with some of the leading beauty brands, including Grande Cosmetics, Sol de Janeiro, Oribe, Jack Black, and Moroccan Oil.
Director of Marketplace Advertising at Blue Wheel
Whitney started her digital career managing Facebook and Google advertising campaigns before migrating to Amazon in 2017. Over the last several years she has expanded her commerce knowledge to additional retailers such as Walmart, Target and Instacart. Understanding the total media and business strategy, she believes is crucial to achieving success for clients. Throughout her career, she has led a team spanning multiple platforms and tactics and supported the development and implementation of several omni-channel digital media plans. Her expertise in cross channel strategy and client services enabled her to develop strong client relationships, develop creative, customized strategies and support the growth of her clients' business.
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Enterprise Account Manager at Blue Wheel
Jake Smith is the Enterprise Account Manager at Blue Wheel with over 7 years of experience in digital media across omni-channel marketplaces. His focus is on implementing innovative marketing strategies to drive impactful brand growth. As a results-driven marketing professional, Jake has collaborated with some of the leading beauty brands, including Grande Cosmetics, Sol de Janeiro, Oribe, Jack Black, and Moroccan Oil.