Enterprise eCommerce Strategy: Launching & Scaling During Tentpole Events
Apr 3, 2025 1:30 PM - 2:30 PM EDT
Retail tentpole events like Amazon Prime Day and Cyber events aren’t just short-term sales opportunities—they're powerful tools for long-term brand growth. When executed strategically, these moments can help you boost traffic to your product pages, increase sales, build customer loyalty, and create momentum that drives profitability year-round.
Join us as we take a workshop-style approach to this webinar and break down the data-backed strategies that leading enterprise brands use to maximize tentpole event success with real-world examples of what worked as well as key lessons we’ve learned.
BWG Connect & Blue Wheel invite you to participate in an interactive discussion with your peers.
As always, there will be no sales pitches and there is no cost to join.
Blue Wheel is an omni-channel marketing and operational partner delivering excellence in digital commerce -- from click to ship. As a new breed of omni-channel agency, Blue Wheel supports brands from marketplace management to performance advertising, and creative services. With over $1B in revenue managed for our clients, we help brands from click to ship, scaling brand sales across D2C, Amazon, Walmart, eBay, and retail.
Connect with Blue WheelCo-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Chief Revenue Officer at Blue Wheel
Nicole Reich is the Chief Revenue Officer at Blue Wheel. She was the Co-founder and VP of Sales and Marketing at Retail Bloom, which merged with Blue Wheel to deliver end-to-end DTC, eCommerce, and marketplace solutions. Nicole strives to guide eCommerce success by working closely with manufacturers and partners and offering a full-service array of marketing solutions.
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
Chief Revenue Officer at Blue Wheel
Nicole Reich is the Chief Revenue Officer at Blue Wheel. She was the Co-founder and VP of Sales and Marketing at Retail Bloom, which merged with Blue Wheel to deliver end-to-end DTC, eCommerce, and marketplace solutions. Nicole strives to guide eCommerce success by working closely with manufacturers and partners and offering a full-service array of marketing solutions.
Co-Founder & Managing Director at BWG Connect
BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution.
Co-Founder & Managing Director Aaron Conant runs the group & connects with dozens of brand executives every week, always for free.