Driving Digital Experience Growth within FinServ

Mar 19, 2025 12:00 PM1:00 PM EDT

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Here's what we talked about

  • Compliance-Friendly Personalization & Customer Intelligence
    • Leveraging AI and data analytics to deliver hyper-personalized experiences while balancing personalization with privacy and compliance regulations.
  • Digital Experience Consistency & Integration
    • Creating a unified brand experience across web, mobile, social for seamless transitions between touchpoints for frictionless customer journeys.
  • Performance, Speed & Technical Agility
    • Ensuring fast, reliable digital experiences through optimized web and app performance while maintaining security and compliance without compromising user experience.
  • Data-Driven Insights & Continuous Optimization
    • Measuring success with real-time analytics, A/B testing, and user feedback loops & establishing a culture of ongoing DX innovation to adapt to shifting customer expectations.

Event Partners

Sitecore

Sitecore is the leading provider of an end-to-end composable digital experience platform, empowering brands to make unforgettable connections with their customers.

Guest Speaker

Jonathan Corley LinkedIn

Industry Value Director, Financial Services at Sitecore

Jonathan Corley is the Director of Experience Strategy on Sitecore's Industry Value Advisory team, where he leads the financial service industry globally. He advises marketers at some of the world’s largest corporations, specializing in the optimization of digital experiences. Jonathan has a decade of experience as a marketing technology consultant with a sharp focus on strategy and configuration. He draws on his consulting experience at Sitecore, where he works closely with partners and top-tier customers to develop a shared vision for leveraging Sitecore’s digital experience software to create innovative digital experiences that accelerate business success. Jonathan lives with his family in Atlanta, Georgia and he is passionate about music and emerging technologies.

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Event Moderator

Jonathan Corley LinkedIn

Industry Value Director, Financial Services at Sitecore

Jonathan Corley is the Director of Experience Strategy on Sitecore's Industry Value Advisory team, where he leads the financial service industry globally. He advises marketers at some of the world’s largest corporations, specializing in the optimization of digital experiences. Jonathan has a decade of experience as a marketing technology consultant with a sharp focus on strategy and configuration. He draws on his consulting experience at Sitecore, where he works closely with partners and top-tier customers to develop a shared vision for leveraging Sitecore’s digital experience software to create innovative digital experiences that accelerate business success. Jonathan lives with his family in Atlanta, Georgia and he is passionate about music and emerging technologies.

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

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What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.
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