Building a Better B2B Experience: Strategy, Tech, and Real-World Lessons
Apr 28, 2025 6:00 PM - 8:30 PM CDT
Dopple helps brands bring their products to life online through interactive 3D and augmented reality experiences. The platform enables customers to explore, customize, and visualize products in real time, boosting engagement and confidence to purchase. Dopple’s no code tools make it easy for brands to create and manage 3D configurations without a heavy technical lift. The result is a more personalized and immersive shopping experience that reduces returns and increases conversion rates. Whether it’s bikes, boats, furniture, or gear, Dopple helps brands showcase the full potential of their products online.
Cronix is a full-service digital agency providing best-in-class web design, development, integration, business automation, and digital marketing services. With the most BigDev Certified developers in the BigCommerce ecosystem and BigCommerce B2B Certified, Cronix is your trusted partner to tackle the most complex websites and unique use-cases. Thanks to their flexibility and expertise in a wide range of online services, they have the capabilities to handle any industry at any size, from start-ups to Fortune 500 companies, high-SKU D2C apparel to B2B home goods, and small online storefronts to large multi-channel retailers. Above all else, Cronix is committed to being the most transparent, honest web development agency in the industry.
Commerce (Nasdaq: CMRC) empowers businesses to innovate, grow, and thrive by providing an open, AI-driven commerce ecosystem. As the parent company of BigCommerce, Feedonomics, and Makeswift, Commerce connects the tools and systems that power growth, enabling businesses to unlock the full potential of their data, deliver seamless and personalized experiences across every channel, and adapt swiftly to an ever-changing market. Trusted by leading businesses like Coldwater Creek, Cole Haan, Harvey Nichols, King Arthur Baking Co., Mizuno, Perry Ellis, SportsShoes, and Uplift Desk, Commerce delivers the storefront control, optimized data, and AI-ready tools businesses need to grow, serve diverse buyers, and operate with confidence in an increasingly intelligent, multi-surface world.
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Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
CEO & Director of Web Development at Cronix
Amandeep Singh is the CEO, Founder, and Director of Web Development for full-service digital agency, Cronix. For nearly 20 years, Amandeep has led the digital transformation of brands as a director of web development, from Fortune 500 companies to start ups. Hailing from the "Big Agency" world, he founded Cronix with a sincere commitment to doing things differently. Cronix' ethos is simple: do right by our clients and partners. Always. No complicated, predatory, long-term agreements. No excuses. Only quality work, respect, and a passion to grow businesses and foster long-term relationships.
Global B2B Channel Manager at BigCommerce
Paul Dabrowski is the Senior B2B Channel Manager at BigCommerce, a leading eCommerce software solutions provider. With over a decade of experience in building B2B eCommerce and tech companies, Paul has played a pivotal role in digital transformations at a global scale. In his current role, he collaborates closely with the product, sales, and marketing teams to support enterprise and mid-market merchants in the B2B space. His recent focus includes channel strategy, marketing collaboration, and enhancing BigCommerce's presence in international forums.
At BigCommerce, Paul’s philosophy of ‘enterprise ecommerce, simplified’ is being built every day. His innovative approach and customer-centric focus are helping BigCommerce clients significantly boost company revenues and customer retention rates.
Head of Client Performance and Partnerships at Dopple
Brittany Shore is the Partnerships Manager at Dopple. Brittany leads strategic partnerships with agencies, e-commerce platforms, and technology providers to help brands deliver more immersive and customizable online shopping experiences. With a strong background in relationship building and growth strategy, she works closely with partners to integrate Dopple’s 3D and AR solutions into their ecosystems, driving value for clients across industries like sporting goods, furniture, and manufacturing. At Dopple, Brittany is focused on expanding the partner network and helping brands elevate product storytelling through interactive digital experiences.
Co-Founder & Managing Director at BWG Connect
Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.
CEO & Director of Web Development at Cronix
Amandeep Singh is the CEO, Founder, and Director of Web Development for full-service digital agency, Cronix. For nearly 20 years, Amandeep has led the digital transformation of brands as a director of web development, from Fortune 500 companies to start ups. Hailing from the "Big Agency" world, he founded Cronix with a sincere commitment to doing things differently. Cronix' ethos is simple: do right by our clients and partners. Always. No complicated, predatory, long-term agreements. No excuses. Only quality work, respect, and a passion to grow businesses and foster long-term relationships.
Global B2B Channel Manager at BigCommerce
Paul Dabrowski is the Senior B2B Channel Manager at BigCommerce, a leading eCommerce software solutions provider. With over a decade of experience in building B2B eCommerce and tech companies, Paul has played a pivotal role in digital transformations at a global scale. In his current role, he collaborates closely with the product, sales, and marketing teams to support enterprise and mid-market merchants in the B2B space. His recent focus includes channel strategy, marketing collaboration, and enhancing BigCommerce's presence in international forums.
At BigCommerce, Paul’s philosophy of ‘enterprise ecommerce, simplified’ is being built every day. His innovative approach and customer-centric focus are helping BigCommerce clients significantly boost company revenues and customer retention rates.
Head of Client Performance and Partnerships at Dopple
Brittany Shore is the Partnerships Manager at Dopple. Brittany leads strategic partnerships with agencies, e-commerce platforms, and technology providers to help brands deliver more immersive and customizable online shopping experiences. With a strong background in relationship building and growth strategy, she works closely with partners to integrate Dopple’s 3D and AR solutions into their ecosystems, driving value for clients across industries like sporting goods, furniture, and manufacturing. At Dopple, Brittany is focused on expanding the partner network and helping brands elevate product storytelling through interactive digital experiences.
