AI-Driven Personalization and Secure Payments: Strategies for Growth in eCommerce

Chicago, IL - Shoptalk Fall

Oct 16, 2024 6:30 PM - 9:00 PM CST

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Here's what we talked about

Personalization at Scale: How to leverage Klaviyo’s advanced segmentation and automation tools to deliver personalized customer experiences that drive loyalty and conversion.
Secure and Ethical Transactions: Balancing the need for data-driven personalization with consumer trust through Stripe’s advanced payment and data privacy solutions.
Offering a diverse set of checkout options: BNPL can open up a merchants target market
AI and Automation in E-Commerce Operations: How AI and automation are streamlining operations and enhancing customer experiences.

Event Partners

Stripe

Stripe offers payment-processing software and application programming interfaces for e-commerce websites and mobile applications.

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Klaviyo

Klaviyo offers marketing automation and email platform which enables users to access, store, analyze, and use transactional and behavioral data to power highly-targeted email and advertising campaigns

Commerce

Commerce (Nasdaq: CMRC) empowers businesses to innovate, grow, and thrive by providing an open, AI-driven commerce ecosystem. As the parent company of BigCommerce, Feedonomics, and Makeswift, Commerce connects the tools and systems that power growth, enabling businesses to unlock the full potential of their data, deliver seamless and personalized experiences across every channel, and adapt swiftly to an ever-changing market. Trusted by leading businesses like Coldwater Creek, Cole Haan, Harvey Nichols, King Arthur Baking Co., Mizuno, Perry Ellis, SportsShoes, and Uplift Desk, Commerce delivers the storefront control, optimized data, and AI-ready tools businesses need to grow, serve diverse buyers, and operate with confidence in an increasingly intelligent, multi-surface world.

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Affirm

Affirm is modernizing consumer credit and changing the way people shop. Affirm gives your customers a smarter way to pay over time, with no hidden fees or surprises.

Guest Speakers

Ali Afzalirad LinkedIn

SVP & GM, Americas & APAC at BigCommerce

Will McKinley LinkedIn

Account Executive at Account Executive

Addy Poole LinkedIn

Account Executive at Affirm

I've been at Affirm 2 and a half years working with mostly healthcare and new market merchants. I live here in Chicago, but just moved from Cincinnati last month!

Event Moderator

Ali Afzalirad LinkedIn

SVP & GM, Americas & APAC at BigCommerce

Will McKinley LinkedIn

Account Executive at Account Executive

Addy Poole LinkedIn

Account Executive at Affirm

I've been at Affirm 2 and a half years working with mostly healthcare and new market merchants. I live here in Chicago, but just moved from Cincinnati last month!

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