October 20, 2022
The Weekly Recap: TikTok, Amazon, and Shopify

In this episode of The Digital Deep Dive, Aaron Conant sits down with Rick Watson, CEO and Founder of RMW Commerce Consulting, to talk about supply chain and logistics trends. Rick explains how TikTok is entering the eCommerce supply chain, Amazon’s methods for liquidating inventory, and how brands should consider Shopify’s logistics strategy. 

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October 17, 2022
Improving the Customer Journey in the Retail Banking World

In a recent BWG Strategy survey, feedback was acquired from 77 US banking professionals across a spectrum of bank sizes and locations. They answered questions on the frequency of branch visits, the frequency of digital use, and their predictions for the next couple of years.

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October 13, 2022
Amazon Risk vs Reward for D2C Brands With Matt Snyder

In this episode of The Digital Deep Dive, Aaron Conant welcomes Matt Snyder, Vice President of Online Retail at Vari, to talk about the costs and benefits of selling on Amazon. Matt describes how to build brand awareness and limit unauthorized sellers and cannibalization, the Amazon advertising tools and strategies brands should leverage, and the importance of developing partnerships to optimize brand awareness.

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October 10, 2022
What Businesses Need To Know About ESG Compliance

Environmental, social, and governance (ESG) compliance is an emerging topic across industries. But with new standards that often vary between regions, it can be challenging to prioritize your company’s initiatives and ensure that you’re complying with regulations.

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October 6, 2022
Driving Diversified Growth To Maximize Brand Value With Sean Lee

In today’s episode of The Digital Deep Dive, Aaron Conant chats with Sean Lee, Co-founder and President of Cincy Brands, about diversifying revenue to scale and optimize value. Sean discusses how brands can allocate their advertising costs, the benefits and drawbacks of international expansion, and advice for acquiring and distributing content.  

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September 29, 2022
Content Shift: From Testing & Learning to Predicting & Optimizing

In this episode of The Digital Deep Dive, Aaron Conant welcomes Jehan Hamedi, Founder and CEO of Vizit, to talk about analyzing and optimizing visual content. Jehan shares the importance of curating content for different marketplaces and customers, advice for launching content internationally, and the benefits of AI to streamline visual data analytics.

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September 26, 2022
Digital Transformation: Strategies, Considerations, and Insights

With the expansion of automated technology, digital transformation is essential for acclimating to various changes in the digital space, including evolving consumer interests and operational strategies.

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September 22, 2022
The Rising Costs of Running a Digital Business With Matt Krueger 

In today’s episode of The Digital Deep Dive, Aaron Conant chats with Matt Krueger, Vice President of Digital (Amazon & DTC) at EastPoint Sports, about the costs of running an eCommerce business. Matt shares how cost increases affect eCommerce business operations, strategies for navigating shipping and handling costs, and how brands should allocate advertising and marketing costs.

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September 15, 2022
The Future of Fulfillment With David Glick

In today’s episode of The Digital Deep Dive, join Aaron Conant as he interviews David Glick, Chief Technology Officer at Flexe, about optimizing your fulfillment strategies. David explains how brands should consider various fulfillment options, Amazon’s Inbound Cross Dock (IXD), and how to manage supply chain operations.

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September 12, 2022
Practical Solutions for Identifying and Reducing Energy Consumption and Carbon Emissions

Data centers provide solutions for organizations to store, process, and disseminate their IT operations and equipment. But, according to Brendan Walsh of World Wide Technology (WWT), the carbon “emissions from data centers are now very close to those from the airline industry,” making them the fifth largest electricity consumer worldwide. From a business standpoint, David Locke, EMEA Chief Technology Advisor at WWT, says that data centers comprise 20-25%, sometimes up to 40%, of a company’s total energy consumption.

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