Amazon Margin Defense for Q4 and/or 2026
Oct 28, 2025 3:00 PM - 4:00 PM EST
Amazon profitability is under new pressure heading into Q4 and 2026. From rising tariffs and fulfillment costs to fluctuating demand patterns, every decision now affects margin more than ever. This session brings together experienced Amazon operators to share how leading brands are defending profitability across every lever of the business. We’ll explore real-world tactics for offsetting tariff impacts, cutting operational waste, improving demand accuracy, and unifying financial and performance data to clearly understand where profit is earned, or lost, on Amazon.
BWG Connect & Kapoq invite you to join an interactive event with industry peers to review & discuss practical insights across the digital space.
As always, there will be no sales pitch and all attendees are welcome to listen and learn.
Kapoq is an end-to-end Amazon management solution that unifies the operations of multiple brands, accounts, and marketplaces. The platform handles tasks such as optimizing ad bids across formats, monitoring budgets with alerts, harvesting and negating keywords, issuing creative content alerts for Sponsored Brands, and synchronizing insights across modules. In sum, Kapoq offers a centralized interface for managing and scaling an Amazon portfolio.
Connect with Kapoq
Director of Customer Success at Kapoq
Navigating all elements customer facing, Shelby uses his 7-years of Amazon experience to drive adoption and retention at Kapoq as the Customer Success Manager. Prior to Kapoq, Shelby worked at a leading Amazon Agency and spent years at a leading software provider. Shelby’s success in the Amazon and e-commerce ecosystems provide powerful perspective valuable to Agencies, Aggregators, and Brands alike.
Senior Digital Strategist at BWG Connect
Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network.
Growth Partner at Kapoq
Ryan has 12 years of Amazon Selling experience. Starting as a seller in high school and college, he learned the ropes of selling on Amazon before Advertising took off. He has since held senior roles at Amazon agencies CPC Strategy and Blue Wheel, and is currently working with national brands as an individual consultant and Kapoq Growth Partner.
Director of Customer Success at Kapoq
Navigating all elements customer facing, Shelby uses his 7-years of Amazon experience to drive adoption and retention at Kapoq as the Customer Success Manager. Prior to Kapoq, Shelby worked at a leading Amazon Agency and spent years at a leading software provider. Shelby’s success in the Amazon and e-commerce ecosystems provide powerful perspective valuable to Agencies, Aggregators, and Brands alike.
Senior Digital Strategist at BWG Connect
Tiffany Serbus-Gustaveson is a Digital Strategist at BWG Connect, a network and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. With over 13 years of experience in the digital space, she has built a strong reputation for driving growth, innovation, and customer engagement across a variety of online platforms. She is passionate about keeping up with the latest industry trends and emerging technologies by speaking with hundreds of brands a year thru the BWG Network.
Growth Partner at Kapoq
Ryan has 12 years of Amazon Selling experience. Starting as a seller in high school and college, he learned the ropes of selling on Amazon before Advertising took off. He has since held senior roles at Amazon agencies CPC Strategy and Blue Wheel, and is currently working with national brands as an individual consultant and Kapoq Growth Partner.
Senior Digital Strategist at BWG Connect
BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution.
Senior Digital Strategist Tiffany Serbus-Gustaveson runs the group & connects with dozens of brand executives every week, always for free.
