Amazon has rolled out a major update to vendor shipping requirements with ASN Version 2, effective August 1st. These changes impact how brands handle shipment messaging, EDI, and SSCCs, and they carry serious consequences for those who fail to comply.

Join this session for a clear breakdown of what’s changing, why Amazon is enforcing these new rules, and what non-compliance could mean for your business. We will walk through practical ways to meet the new standards, highlight the benefits of compliance, and share guidance on how to align your internal teams for successful implementation.

BWG Connect & KhooCommerce invite you to join an interactive event with industry peers to review & discuss practical insights across the digital space.

As always, there will be no sales pitch and all attendees are welcome to listen and learn.

• Understanding Amazon’s ASN Version 2 Update
  • Learn what has changed in Amazon’s August 1st update to vendor shipment requirements and why Amazon is making these adjustments.
  • Understand the role of EDI and SSCCs in Amazon’s supply chain and what they mean for vendors of all sizes.
• The Cost of Non-Compliance
  • See what happens if brands fail to comply with the new ASN Version 2 standards, including chargebacks, operational delays, and strained vendor relationships.
  • Hear examples of how small errors in ASN compliance can cascade into bigger financial and operational problems.
• Practical Paths to Compliance
  • Explore the most effective ways to meet Amazon’s updated requirements, whether through internal process changes or external technology solutions.
  • Learn how compliance can not only avoid penalties but also streamline vendor operations and improve Amazon relationships.
• Driving Internal Alignment for Implementation
  • Understand what conversations to have with supply chain, operations, and IT teams to prepare for ASN Version 2 rollout.
  • Learn how leading brands are setting up cross-functional accountability to ensure successful compliance at scale.