Building a Sustainable Amazon Business: Budget and Portfolio Strategies That Boost Profitability

Jun 18, 2025 12:00 PM - 1:00 PM EDT

Here's what we talked about

The Changing Landscape of Amazon P&L
- How evolving fee structures, ad costs, and operational shifts are reshaping what profitability looks like on Amazon.
Portfolio and Budget Optimization
- Insight into strategic SKU-level budgeting and product portfolio planning to maximize both topline and margin.
Capital as a Growth Lever
- How both short-term and long-term capital can help fuel growth by providing funds for production & inventory growth.
Empowering Smarter Decisions with Data
- How to connect retail media, operational, and financial data to make more informed decisions across the business.
A Real-World Brand Perspective
- Hear directly from a brand navigating these challenges in real time.

Event Partners

Wayflyer

Wayflyer is an Irish fintech company specializing in providing revenue-based financing solutions to eCommerce businesses. Wayflyer offers flexible funding options tailored for direct-to-consumer, Amazon, and wholesale brands.

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Guest Speakers

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Harry Kerr LinkedIn

Senior Account Executive - GTM Team Lead (Amazon)

Alejandro Ayestarán LinkedIn

Co-Founder at 3fin

Alejandro is the founder of 3fin, a leading data analytics and finance platform designed to help mid-size and large e-commerce brands scale profitably. Prior to launching 3fin, he worked at Amazon, where he helped traditional CPG businesses expand their presence and grow sales through the Amazon Marketplace. He also held a key role at unybrands, leading Brand Strategy across the M&A process and overseeing the integration of acquired e-commerce brands into the portfolio.

Event Moderator

Aaron Conant LinkedIn

Co-Founder & Managing Director at BWG Connect

Aaron Conant is Co-Founder and Chief Digital Strategist at BWG Connect, a networking and knowledge sharing group of thousands of brands who collectively grow their digital knowledge base and collaborate on partner selection. Speaking 1x1 with over 1200 brands a year and hosting over 250 in-person and virtual events, he has a real time pulse on the newest trends, strategies and partners shaping growth in the digital space.

Harry Kerr LinkedIn

Senior Account Executive - GTM Team Lead (Amazon)

Alejandro Ayestarán LinkedIn

Co-Founder at 3fin

Alejandro is the founder of 3fin, a leading data analytics and finance platform designed to help mid-size and large e-commerce brands scale profitably. Prior to launching 3fin, he worked at Amazon, where he helped traditional CPG businesses expand their presence and grow sales through the Amazon Marketplace. He also held a key role at unybrands, leading Brand Strategy across the M&A process and overseeing the integration of acquired e-commerce brands into the portfolio.

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What is BWG Connect?

BWG Connect provides executive strategy & networking sessions that help brands from any industry with their overall business planning and execution. BWG has built an exclusive network of 125,000+ senior professionals and hosts over 2,000 virtual and in-person networking events on an annual basis.

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